Social media marketing is a powerful tool that small businesses can use to connect with their target audience, build brand awareness, and generate leads. This course will cover the following topics: (1) The latest trends in social media marketing, including the rise of video, live streaming, and social commerce. (2) How to create a content calendar that will help you stay organized and consistent with your social media posts. (3) The importance of leaving comments on other people's social media posts. (4) The best practices for social media marketing, such as using relevant hashtags, creating engaging content, and tracking your results. By the end of this course, you will have a better understanding of how to use social media marketing to grow your small business.
Registration preferred, walk-ins welcome. Free parking is available for event attendees in the DPL staff lot from 5pm-8pm.
For more information about the Michigan SBDC and their work, see: michigansbdc.org
