Secrets to Find Clients & Investors at Tech Events - Rochester

In this online session for the Rochester community, you will learn about the secrets to find clients & investors at tech events. Many local founders and professionals attend these gatherings but struggle to make meaningful connections that lead to business growth or funding. We will explore practical, straightforward strategies to turn your next event attendance into a success, whether it's a local meetup or a national conference.

Tech events, even virtual ones, can feel overwhelming. With so many people and so much happening, it's easy for Rochester's innovators to get lost in the crowd. You might collect contacts but end up with few real leads. This talk is designed to change that by providing a clear framework for navigating these environments with a specific purpose. It focuses on methodical preparation and execution rather than just showing up and hoping for the best.

You will get insights on several key areas:

• Pre-event preparation that goes beyond just booking a ticket. Understand how to research attendees and create a target list of individuals you need to meet.
• Strategies for approaching and engaging potential clients or investors in a natural, non-salesy way.
• How to craft a memorable and concise pitch that clearly communicates your value proposition in under a minute.
• The art of the follow-up. Discover simple techniques to continue the conversation after the event and build lasting professional relationships.
• Common mistakes to avoid that can ruin your chances of securing a meeting or a deal.

This discussion moves beyond generic networking advice. It focuses on actionable steps you can take immediately. Understanding the secrets to find clients & investors at tech events is about being strategic, not just busy. While designed with the Rochester ecosystem in mind, these globally relevant insights can be accessed from anywhere. Join us to discover how to maximize your return on investment from every event you attend.