In today’s evolving corporate landscape, organizations are reassessing their DEI initiatives to align with both internal values and external expectations. This 90-minute virtual workshop delves into the strategies for branding DEI efforts within Human Resources. Attendees will explore how to navigate political and cultural shifts while maintaining a commitment to inclusive practices.
This course is presented by Elation Communications. Learn more about our DEI Rebranding service by visiting https://elationcommunications.com/dei-rebranding-services.
Workshop Presenter:Dr. Alicia Michelle Straughter is a seasoned human resources executive and DEI strategist with over 25 years of experience leading organizational transformation across nonprofit, corporate, and government sectors. As founder and CEO of a HR and leadership development firm, Dr. Straughter specializes in strategic HR management, crisis response, and organizational rebranding—with a strong focus on embedding diversity, equity, and inclusion into the fabric of institutional identity.
A recognized expert in DEI-centered workforce development, Dr. Straughter advises organizations on how to realign HR practices to create inclusive, purpose-driven cultures. Her approach repositions DEI as a strategic imperative, not a compliance obligation—using data, leadership coaching, and branding to drive authentic transformation. Her crisis management expertise has saved clients millions in potential liabilities and reshaped how they address leadership gaps and reputational risk.
Dr. Straughter has developed and managed multi-million-dollar initiatives that empower women, youth, and underrepresented leaders, and she is a trusted voice in leadership strategy through her Soul of a Leader podcast and Women Who Empower Chronicle. As a former academic and published author, she bridges theory and practice to help organizations reimagine leadership through a DEI lens.
With a PhD in organizational management and a passion for inclusive leadership, Dr. Straughter is a dynamic force in HR innovation and DEI rebranding—helping institutions move from performative gestures to sustainable, equity-centered systems that inspire change and reflect the communities they serve.
