Rebrand Readiness: How to Know When It’s Time (and What to Do Next)
Thinking about a rebrand? Before you invest in a new logo, hire an agency, or overhaul your website — get clear on what's right for you.
Date and time
Location
Online
Refund Policy
About this event
- Event lasts 1 hour 30 minutes
In this live 90-minute workshop, brand strategist, creative director, and design instructor Shannel Wheeler (PMP, 20+ years of design experience) will walk you through the exact questions and checklist she uses to help companies determine if a rebrand is right for them — and how to do it with clarity, strategy, and confidence.
You’ll learn:
✅ The telltale signs it’s time to rebrand or refresh
✅ What to audit and key factors to consider
✅ How to start the process and build your case to get buy-in
✅ Common mistakes to avoid when rebranding
What’s included:
➡️ Brand Health Scorecard
➡️ Rebrand or Refresh Checklist
➡️ Live Q&A with Shannel in the last 30 minutes
➡️ Replay link + recap sent to all registrants
➡️ Bonus: Sneak peek from Shannel’s upcoming DIY rebrand guidebook
This workshop is great for:
- Business owners who are unsure if it’s time to refresh their brand
- In-house marketers or brand managers prepping for a change
- Designers and consultants guiding their clients through brand transitions
- Anyone tired of guessing and ready to move forward with confidence
Date: July 22, 2025
Location: Live on Zoom
Price: $47
Spots are limited to allow for a high-value, focused session. Register now to save your spot!
About Your Instructor
Shannel Wheeler is a creative and brand strategist, graphic designer, instructor, author, and founder of Brand Restart. She is an alumna of The Ohio State University and SCAD Atlanta, studying both visual communication design and interactive design. With 20 years of professional experience, Shannel has a breadth of experience creating branding and design solutions for Fortune 500 clients, corporate brands, nonprofits, small businesses, tech startups, and her own entrepreneurial pursuits.
Shannel created Brand Restart as a do-it-yourself guide to help turn brand practitioners into brand experts through interactive and educational content.Learn more at: thebrandrestart.com
----------
"I didn’t think you could bring rigor and fun into a brand process like Shannel. Her approach was refreshing; she was able to set a clear path for us that kept the entire team engaged and inspired to contribute ideas that she pulled together from her framework. She’s left us with a solid foundation to build our business faster and stronger."
Raj Choudhury,
CEO at Alloy
----------
"Shannel is an exceptional brand designer and strategist. Over nearly a decade, she has been instrumental in shaping the visuals and messaging for some of my biggest ventures, from my book that became a WSJ best-seller to the entire FlipMyFunnel movement, and most recently with GTM Partners and our research note that is now read by over 175,000 go-to-market leaders.
Sangram Vajre,
CoFounder and CEO of GTM Partners
----------
"Shannel is one of the rare and talented designers who rock at building brand and experiences to take a company to the next level. I saw this firsthand with our work together."
Lauren Patrick
Head of Marketing at Infinite Giving
Frequently asked questions
Yes, all registrants will receive a limited replay link and recap .
You'll receive them the day before the workshop!
Yes! The last 30 minutes of the workshop are reserved for Q&A.
Organized by
Brand Restart as a do-it-yourself guide to turn brand practitioners, like you, into brand experts.