To get quality insights from your customer interviews you need practice and feedback.

Our workshop is an effective and fun way to get both.

We facilitate the process so that each participant gets feedback and takes on different roles within the interview. Once you’ve tried it you will be able to repeat this practice with your team using our cheat sheet.

This workshop will focus on applying open- and closed-ended questions, the 5 Whys technique, and the 5W+H technique.

What’s inside

• Practical techniques and tricks for your next interview
• Real-life cases to practice interviewing skills
• Instant feedback from other participants
• Individual and team practice in a fun and playful way
• Role-playing: you’ll have a chance to see the process from two different perspectives (as an interviewer and interviewee)
• Workshop completion certificate
• Cheat sheet to repeat interview techniques’ practice with your team

What past participants say

"I can only recommend UXPressia trainings and sessions. We had a good experience — a nice balance of theory and practice. Not so common to come across a good solid training like these nowadays."

- Ricardo Brito, Design Lead at Doodle AG

Who is it for?

The workshop is designed for people with little or no experience with interviews. However, many experienced interviewers enjoyed the practice and feedback as well.

Product owners, CX specialists, researchers, UX/UI and service designers, marketers, employee experience leaders, and other CX and UX-minded people or anyone who wants to conduct successful interviews with clients, users, employees, or anyone else.

You will need

• An installed Zoom desktop client
• Ability to use Google docs during the workshop
• A pen and paper
• A video camera and microphone

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🎁 Special offer

Team Bundle (2-5 people): Want to come to the workshop with your friend or a colleague? Grab a ticket only for $80 per person.

Team Package (6+ people): Your team has more than 5 people? Drop us a line at yulia@uxpressia.com and we'll discuss a special price for you.

Education & Non-profit Organizations: We offer a discount for you or your team. Contact us at yulia@uxpressia.com for more details.

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Add-ons

👥 1-on-1 customer interview coaching session

An individual session with Yana or Nick to go over any customer interview-related questions or get advice and ideas for your next research project. You can add it to your workshop ticket.

🤖 Practice-based course with 7 interview techniques

Want to have even more practice? Grab our interactive course — Customer Interview Techniques — with 40% off the regular price. Learn 4 extra interview techniques, practice the newly acquired skills, and train with our simulator — and all that at your own pace 😉

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FAQ

1. Will the workshop be useful if I have interviewing experience?

This workshop is for people with little or no experience with interviews. However, experienced interviewers might enjoy the practice as well. There’ll be a lot of practice, you’ll have a chance to try both interviewee and interviewer roles, besides getting instant feedback from others. Plus you will be able to repeat this practice with your team using our cheat sheet.

2. If I buy the 1-on-1 session, will it be right after the workshop?

The session can take place within 3 months after the workshop. We will send you time slots available for 1-on-1 coaching sessions so that you can book any of the proposed time slots.

3. Can I get a refund if I cancel the ticket before the workshop date?

Yes, we offer refunds before the workshop date. Please note that refund fees will be paid by workshop participants.

🎤 Facilitators

Nick Efimov, Chief Product Officer, UXPressia Academy

Nick has overall 15+ years of experience in software development and solid knowledge in UX, user research, and product management.

Being a consultant for more than 6 years at UXPressia and by himself, he organized hundreds of corporate training and workshops about CJM, JTBD, empathy mapping, and other aspects of customer experience.

Yana Sanko, Head of Consulting, UXPressia

Yana is an experienced researcher with a background in anthropology, business strategy, and organizational design. As the UXPressia Consultant, Yana drives complex transformational projects that help companies become more humane and innovate with people in mind. That includes helping people of different professional backgrounds to master interview skills and get actionable insights to improve clients, employee, and citizen experience.

👤 About organizers

UXPressia is an all-in-one cloud solution for understanding customer, user and buyer experience, engaging teams, and driving successful digital transformation. Visualize your customers' journeys, create personas and impact maps, analyze touchpoints in multi-channel interactions, and invite teammates to collaborate in real time. Export designer-quality maps and personas and present them right from your browser online.