Pop up shop fundamentals for new entrepreneurs - New Bern

In this online session designed for New Bern's entrepreneurs, get insights on pop up shop fundamentals. We will explore the essential steps to plan and launch a successful temporary retail space right here in our community. You will learn about selecting the right location in the New Bern area, handling local legal requirements, and attracting customers, providing a clear roadmap for your first venture. While our focus is on the New Bern market, these insights are valuable for entrepreneurs everywhere and the session is accessible globally.

Finding the perfect spot in New Bern is more than just foot traffic. We will discuss how to identify locations that align with your brand and budget, from stalls at local markets to empty storefronts in our historic downtown. You will also get insights on the types of permits and licenses you might need from the City of New Bern to operate legally. Understanding these local basics early on prevents major headaches and ensures your pop up runs smoothly.

A great pop up is all about the experience. Learn simple, cost-effective ways to design your space to attract passersby and tell your brand's story with a touch of New Bern's unique charm. We will cover visual merchandising basics, creating an inviting atmosphere, and making the most of a small footprint without overspending on complex fixtures. The goal is to create a memorable and shoppable environment that resonates with local shoppers.

Getting people to your New Bern pop up is critical. Discover practical marketing tactics you can use before you open, during the event, and after you close. We will touch on using social media to build local excitement and collaborating with other New Bern businesses or partners. This part of the pop up shop fundamentals for new entrepreneurs is key to maximizing your return in our local market.

You will discover more about:

• Key criteria for choosing a profitable location
• An overview of common permits and insurance needs
• Budget-friendly tips for visual merchandising
• Pre-launch and on-site marketing checklists
• Essentials for day-of operations and sales processing