Pop up shop fundamentals for new entrepreneurs - Meridian

In this online session designed for the Meridian community, get insights on pop up shop fundamentals for new entrepreneurs. We will explore the essential steps needed to plan, launch, and manage a successful temporary retail space right here in our city. You will learn about selecting the right location, handling local legal requirements, attracting customers, and managing sales, providing a clear roadmap for your first Meridian-based venture. While tailored for Meridian, entrepreneurs everywhere are welcome to join.

Finding the perfect spot in Meridian is more than just foot traffic. We will discuss how to identify locations that align with your brand and budget, from stalls at local markets to empty storefronts. You will also get insights on the types of permits and licenses you might need to operate legally within the city. Understanding these local basics early on prevents major headaches and ensures your pop up runs smoothly.

A great Meridian pop up is all about the experience. Learn about simple, cost-effective ways to design your space to attract passersby and tell your brand's story. We will cover visual merchandising basics, creating an inviting atmosphere that reflects our community's style, and making the most of a small footprint without overspending. The goal is to create a memorable and shoppable environment that resonates with local customers.

Getting people to your pop up in Meridian is critical. Discover practical marketing tactics you can use before you open, during the event, and after you close. We will touch on using social media to build excitement within the Treasure Valley and collaborating with other local Meridian businesses. This part of understanding pop up shops is key to maximizing your return.

From this online presentation, you will discover more about:

• Key criteria for choosing a profitable location in the Meridian area
• An overview of common local permits and insurance needs
• Budget-friendly tips for visual merchandising
• Pre-launch and on-site marketing checklists for the local market
• Essentials for day-of operations and sales processing