Pivot Without Losing Trust: A Health & MedTech Narrative Masterclass
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Pivot Without Losing Trust: A Health & MedTech Narrative Masterclass

By Entre-SLAM Startup Storytelling

The Differentiator Series: The Culinary Science of Brand Storytelling™ - Part 1

Date and time

Location

Online

Lineup

Agenda

6:00 PM - 6:10 PM

Welcome & Framing the Challenge


The MedTech market moves fast. We’ll explore why narrative misalignment—not product failure—is often what stalls innovation and adoption.

6:10 PM - 6:25 PM

The Trust Equation in Innovation


Learn the anatomy of brand trust in regulated, competitive environments—and how clarity drives both credibility and capital.

6:25 PM - 6:40 PM

The Differentiator Framework


Discover how the six pillars of The Culinary Science of Brand Storytelling™ transform complex ideas into confident, measurable narratives.

6:40 PM - 6:55 PM

Stakeholder BDI™ Walkthrough


Get a live tour of the diagnostic used to measure trust, clarity, and resonance. See how feedback becomes actionable data.

6:55 PM - 7:15 PM

Interactive Exercise: Your Signature Flavor


A guided storytelling prompt to help you identify the one element that makes your brand impossible to ignore.

7:15 PM - 7:25 PM

Applying the Framework


Translate your refined story into strategic moves—funding readiness, messaging updates, and investor alignment.

7:25 PM - 7:30 PM

Q&A + Facilitator's Note


Live audience Q&A and next-step insights to reinforce your story’s evolution.

7:30 PM

Close


Optional post-session reflection challenge and follow-up survey link to track your clarity and trust growth over time.

Good to know

Highlights

  • 1 hour 30 minutes
  • Online

Refund Policy

Refunds up to 7 days before event

About this event

Science & Tech • Medicine

In MedTech, markets change faster than your next funding round.
When regulations shift, new entrants flood the field, or investors tighten their focus, most organizations rush to pivot their product — but forget to pivot their story.

That’s where trust breaks down.

Research and real-world case studies show that companies that treat narrative as a strategic asset outperform those that don’t. RapidAI, for example, re-engineered its story around measurable clinical value and went on to raise $75 million in Series C funding. Others, like leading digital-health brands during COVID, discovered that clarity and credibility — not complexity — defined who survived the pivot.


This masterclass is built for those ready to master that balance.


Join Christa Chambers-Price, founder of The Brand Story Generator, a narrative-intelligence company transforming storytelling into measurable strategy. In this 75-minute masterclass, she guides innovators and healthcare leaders to evolve their brand stories without losing credibility, confidence, or connection.

🍲 You’ll Learn How To:

  • Cut through complexity: Position your innovation so clinicians, investors, and patients instantly understand why it matters.
  • Preserve credibility through change: Evolve your narrative while staying aligned with data, compliance, and ethics.
  • Attract capital with confidence: Shape your message to funders without diluting mission or value.
  • Use data to measure trust: Apply the Stakeholder BDI™ to quantify clarity, resonance, and engagement.
  • Identify your signature flavor: Distill what makes your brand irreplaceable in a crowded MedTech market.

🎟 Special Founders’ Table Pricing: $49
Join us for this exclusive launch session before prices rise in 2026.
Experience the system that turns storytelling into strategy — and strategy into traction.

Frequently asked questions

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Entre-SLAM Startup Storytelling

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$54.13
Oct 30 · 3:00 PM PDT