Personal Branding 1-Day Workshop | Chesapeake, VA

Event Details

• Duration: 1-Day Practical Training (8 Hours)
• Timing: 9:00 AM – 5:00 PM (including breaks)
• Location: Location shared via email ( Complete Address )
• Format: Classroom Training (Virtual option available on request)
• Language: English
• Certificate: Course Completion Certificate
• PDUs Awarded: 8 Professional Development Units
• Contact: info@learnerring.com

🌟 Course Overview

In today’s digital world, you are your brand — and how you present yourself can shape your career, business, and personal success. The Personal Branding 1-Day Training is a high-impact workshop designed to help professionals, entrepreneurs, and individuals discover, define, and strengthen their personal brand both online and offline.

Whether you’re looking to enhance your professional presence, grow your influence on social media, or stand out in your industry, this workshop will give you actionable tools to define your authentic brand identity, build credibility, and communicate your unique value with confidence.

You’ll walk away with a clear, powerful, and consistent brand strategy — one that helps you connect meaningfully with others and opens doors to new opportunities.

🎯 Who Should Attend

This workshop is ideal for:

• Professionals aiming to build a strong personal identity
• Entrepreneurs and business owners looking to promote their brand authentically
• Job seekers and career changers wanting to stand out in a competitive market
• Corporate employees and leaders wishing to boost visibility and influence
• Anyone who wants to leverage social media for professional growth

🚀 Learning Objectives

By the end of this course, participants will be able to:

• Define and communicate their unique personal and professional brand identity
• Build credibility and visibility through authentic self-presentation
• Learn how appearance, communication, and behavior shape perception
• Use social media platforms effectively to grow and protect your brand
• Understand how to manage your brand during a crisis
• Identify your brand personality and values
• Develop a clear personal brand roadmap for long-term success

📘 What You’ll Receive

• Comprehensive course manual with slides and templates
• Access to post-training resources
• Certificate of participation

🕒 Workshop Agenda (9:00 AM – 5:00 PM)

9:00 AM – 9:30 AM | Introduction & Icebreaker
Welcome, objectives, and setting expectations for the day.

🧩 Module 1: Defining Yourself – Crafting Your Brand Identity

• Understand how others perceive you
• Discover your unique strengths and values
• Create your personal “Brand Mantra”
• Activity: Conduct your personal SWOT analysis

🧭 Module 2: Controlling & Developing Your Image

• How to project a consistent and authentic image
• Aligning your personal and professional brand
• Building credibility and trust through authenticity

💼 Module 3: Personal & Professional Influences

• The power of integration — blending your personal and corporate brand
• Building professional rapport and presence
• Leveraging relationships to reinforce your brand

🪞 Module 4: Appearance & Impression Management

• Why appearance matters in personal branding
• Dress for success and make a lasting first impression
• Practical Exercise: Creating your visual identity

🌐 Module 5: Social Media Branding – Building Digital Influence

• Choosing the right platforms for your brand
• Content creation tips: what to post, when, and why
• Managing your reputation online
• Bonus Tip: Using LinkedIn to enhance your personal brand

🔥 Module 6: Brand Management During a Crisis

• Responding to negative publicity
• Protecting your online and offline reputation
• Turning challenges into brand-strengthening opportunities

💡 Module 7: Branding Personality & Next Steps

• Identifying your brand personality traits
• Being bold and innovative with your brand story
• Developing your personal brand action plan
• Activity: Craft your 30-second personal brand statement

4:30 PM – 5:00 PM | Wrap-Up & Q&A
Recap key takeaways, share lessons learned, and finalize your personal branding roadmap.

💬 Why You Should Attend

• Learn from industry-aligned facilitators with branding expertise
• Gain hands-on experience through practical exercises and case studies
• Build a personal brand that attracts opportunities, clients, and recognition
• Network with like-minded professionals and exchange insights

Corporate & Team Training Available

Want this course delivered at your workplace or for your team? We offer customized onsite and virtual sessions for companies.📩 Email us at corporate@learnerring.com for details.