Part 2: Find Your Company's "Why" (Besides Money, Of Course.) Workshop
Overview
Hi there! 👋 Let's talk about your "Why."
Most mission statements are boring, corporate-jargon-filled paragraphs that nobody (including the business owner or CEO) actually reads, or cares to.
This is not that.
This is a 1-hour, roll-up-your-sleeves workshop to find and define a purpose that actually means something to you and your team. We're going to find your "Anti-Worry Anchor"—the core "Why" that makes it way easier to make those tough decisions.
(And yes, it's a real, hands-on workshop, not a sneaky sales pitch. 😊)
What We'll Do in This Workshop:
- Run through a guided "Purpose Finder" exercise to get to the core of why your company exists.
- Learn a simple framework for crafting a mission statement that doesn't sound like a team of corporate robots wrote it.
- Start drafting your own mission and get real-time feedback in a space that's challenging and 100% supportive.
About the Complete Workshop Series:
This is Workshop #2 of the 6-part "Stop Worrying, Start Planning" series, which runs over two weeks.
If you've always intended to create a strategic plan but never finished it, this is your chance. The entire series is designed to get you a complete, drafted plan in just 6 hours.
You can attend this workshop as a 100% standalone session, or join us for the whole series to finally get that plan done (for real this time).
👉 Who is this workshop series for?
- Leaders who are tired of "analysis paralysis" and just want to know what to do next.
- Entrepreneurs who are ready to trade anxiety for action.
- Business owners who want a plan that's simple, clear, and usable (not a 50-page dust-collector).
🙅♂️ Who is this not for?
- Those who love a good 3 AM panic-sesh.
- Anyone who thinks "winging it" or "hoping it'll happen" is a long-term business strategy.
- Folks who prefer complaining over committing. (We'll be committing.)
Good to know
Highlights
- 1 hour
- Online
Location
Online event
Welcome & "No-BS" Ground Rules
Welcome, intros, and a quick rundown of the "No-BS" ground rules.
Guided "Purpose Finder" Exercise
Time to dig deep. We'll run through a guided exercise to help you get to the core of why your company exists.
Draft Your Mission ("Why")
Now let's build. We'll use a simple framework to start drafting a meaningful mission statement you and your team can actually relate to.
Frequently asked questions
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