OPEN HOUSE CERTIFICATION CLASS

Open to Accelerator Members Only

Facilitator: Lisa Williams, Productivity Coach @ KW Platform

In-Person Only

Don’t just "host" an open house—own the market. Open Houses are perennially your most cost-effective lever for massive lead generation. This certification gives you the systems to transform a single three-hour event into a predictable pipeline of high-quality buyer and seller appointments.

The Open House Certification Training is a workshop designed for agents who want to maximize their open houses as a lead generation tool. Capture contact information, build immediate rapport, and get appointments. This is about mastering the logistics, the psychology of the consumer, and the relentless follow-up required to dominate your local area.

What You Will Learn

• Strategic Preparation: Implement the "7-Level Open House" checklist to ensure maximum foot traffic through digital promotion and neighborhood canvassing.
• Mastering the Room: Utilize proven conversation frameworks to identify motivation, overcome objections on the spot, and convert "lookers" into signed clients.
• The Safety & Professionalism Standard: Establish a secure environment for yourself and your guests while maintaining the high-level professional standards of a KW soloist or team.
• The Conversion Loop: Execute a high-intensity follow-up system that ensures no lead is left behind, turning weekend visitors into closed transactions.