FROM SINGLE IMAGE TO CAMPAIGN CREATOR: MAXIMIZING YOUR ILLUSTRATION IMPACT
with Chris DeLorenzo, Graphic Artist
Why stop at one illustration when you can create an entire campaign?
In this 3-hour interactive workshop on Saturday, October 11 (3PM – 6PM EST), Chris DeLorenzo (Graphic Artist) will show you how to transform a single image into a scalable system of visuals—perfect for brand campaigns, promos, icons, and key art.
This session is about more than drawing. It’s about positioning yourself as a creative partner who can deliver the whole visual language for a brand, not just one piece of decoration.
Participants will learn:
- How to approach illustration as a scalable, strategic system
- Ways to evolve single pieces into larger campaign visuals
- How to position yourself as a creative partner, not just a decorator
- Opportunities to extend illustration into unfamiliar formats and use cases
Materials needed:
- Pencil and/or pen and paper or tablet for sketching
- Any device/software you feel comfortable working in
Workshop Time:
Saturday, October 11 • 3:00 PM – 6:00 PM EST. Video replays available for 90 days.
