Momentum+/ You're an Augmented Designer

The playbook for innovation has been rewritten.

In a world where artificial intelligence can dream, design, and analyze, the role of the human innovator is more critical than ever. This series isn't about the tools of yesterday; it's a deep dive into the new symbiosis of human empathy and machine intelligence.

Welcome to the future of design thinking.

Who Is This Masterclass For?

This LIVE series is designed for the architects of the future. Whether you're a hands-on creator, a strategic visionary, or a business leader, this is your new toolkit.

Product Designers & UX/UI Professionals on the front lines of creating exceptional user experiences.

Product Managers & Strategists responsible for guiding a product's vision and roadmap.

Innovation & Team Leaders tasked with building future-proof teams and fostering a culture of creativity.

Entrepreneurs & Founders who need to innovate rapidly and gain a competitive edge.

The Transformation: What You Will Gain

By the end of this masterclass, you won't just understand AI in design—you'll be equipped to lead with it.

Accelerate Your Workflow: Condense weeks of research, ideation, and prototyping into days, or even hours. Move at the speed of insight.

Amplify Your Creativity: Break through creative blocks with an infinite engine for ideas, pushing your concepts into new and unexpected territories.

Make Smarter Decisions: Move beyond intuition alone. Harness AI to uncover deep, data-backed user needs and validate your designs with confidence.

Future-Proof Your Career: Master the next-generation skills that define a modern innovator and position yourself as an indispensable leader in the age of AI.

The Modules

Module 1: Master the Core, Then Break the Rules

Before we leap into the future, we ground ourselves in the timeless, human-first principles of design. We'll explore why empathy remains the irreplaceable core of innovation and set the stage for its powerful augmentation.

What happens when timeless intuition meets limitless data?

Module 2: AI as Your Co-Pilot, Not Your Competitor

Forget the dystopian myths. The future is about collaboration. Here, we introduce the new paradigm: AI as your creative partner and analytical powerhouse. Learn to lead the machine, not be replaced by it.

The question is no longer if AI will change design, but how you will leverage it.

Module 3: From Data Noise to Human Signal

What if you could understand the unspoken needs of millions? We'll show you how AI transforms oceans of user data into razor-sharp insights, uncovering the human stories hidden within the machine's analysis.

Go beyond what users say, to what they truly mean.

Module 4: The Infinite Idea Engine

This is where imagination gets supercharged. We dive into generative AI, turning simple prompts into stunning concepts and rough sketches into interactive prototypes in minutes.

Ideate without limits. Prototype without friction.

Module 5: Intelligent Iteration

Guesswork is dead. Discover how AI can predict usability flaws, analyze user feedback in real-time, and provide the insights needed to refine your solutions with surgical precision.

Stop guessing. Start knowing.

Module 6: The Ethical Compass

With great power comes great responsibility. In our final module, we confront the critical questions of bias, privacy, and human oversight. Because the best designers don't just build things right; they build the right things.

Design the future, responsibly.

Reading Appetizers: