MOMENTUM+/ Your First Idea is Probably Wrong: A Masterclass in the Pivot

You have a brilliant idea, a passionate team, and a meticulously crafted business plan. So what happens when the market yawns? When your data tells you a different story? You have two choices: go down with the ship, clinging to your original vision, or make the single most important decision of your company's life—the pivot.

This isn't a lecture about failure; it's a masterclass in resilience. We'll tear down the myth of the infallible founder and build up a new model: the agile, data-informed leader who knows that the ability to adapt is more valuable than the initial idea itself. Forget romantic notions. This session is a pragmatic, no-holds-barred look at how to listen to the market, kill your darlings, and steer your startup towards what customers actually want and will pay for.

What You'll Learn:

Reading the Tea Leaves: Pinpointing the exact moment when grit becomes stubbornness.

Pivoting with Precision: How to use your existing assets (team, tech, data) to launch a new trajectory without starting from scratch.

The "Anti-Pitch": How to tell your team and investors that the plan has changed, and why it's the smartest move you'll ever make.

War Stories: Learn from the near-death experiences of iconic companies that pivoted their way out of oblivion and into legendary success.

Who Should Attend: Founders who are questioning their traction. Entrepreneurs who are about to launch. Anyone who wants to build a company that lasts.

Welcome to #MOMENTUM !