Mastering AI Search for Your Brand - 6-Part Series
Get ready to dive deep into the world of AI search and discover how it can revolutionize your brand's online presence!
Location
Online
Refund Policy
Lineup
Agenda
12:00 PM
Workshop 1: Preparing Your Brand for the Age of AI-Driven Search
About this event
Stop Guessing, Start Dominating: Unlock AI-Driven Visibility for Your Business
Are you feeling the shift in SEO and brand visibility? The age of AI-driven search is here, and it’s creating a whole new playing field for every business on the planet. If you're wondering how to adapt, how to leverage new technologies like Language Model Optimization (LMO), or how to ensure your brand stands out when AI is dictating search results, this challenge is for you.
This isn't a time to wait and see what happens. It's time to equip yourself with the strategies and tools to thrive.
When: August 6, 2025 – September 10, 2025
Where: Online/Virtual Sessions
Time: General Session: 12 pm EST | VIP Session: 1 pm EST
Level: Beginner | Intermediate
Test-Drive Semrush AI Toolkit free for 7 Days.
Your 6-Part Journey to AI Search Mastery:
If you miss a workshop, you will get access to the replays.
Workshop 1: Preparing Your Brand for the Age of AI-Driven Search
- Date: August 6, 2025
- What you’ll learn: How AI search is changing SEO, why quality content is more important than ever, and actionable steps for AI optimization. Get ready to transition from traditional SEO to AI search.
Workshop 2: Analyze Brand Visibility with AI Insights
- Date: August 13, 2025
- What you’ll learn: How analyzing brand visibility helps identify improvements, the role of sentiment analysis, and how Semrush's AI analytics tool provides insights into market share and brand sentiment.
Workshop 3: Optimize Content for User Intent in AI Search
- Date: August 20, 2025
- What you’ll learn: Why user intent is crucial for AI SEO, how to create targeted content, balancing SEO with user experience, and how AI tools enhance content strategy.
Workshop 4: Identify Competitors with AI-Powered Analysis
- Date: August 27, 2025
- What you’ll learn: Why competitive analysis is crucial for AI search optimization, how AI tools provide insights into competitor performance and content gaps, and the significance of monitoring authoritative sources.
Workshop 5: Ensure High-Quality, Authoritative Content for AI Search
- Date: September 3, 2025
- What you’ll learn: Why high-quality content impacts AI visibility, how multimedia increases engagement, the role of AI tools in streamlining content creation, and best practices for factual accuracy.
Workshop 6: Build a Strong Online Presence for AI Search Readiness
- Date: September 10, 2025
- What you’ll learn: Why multi-channel visibility is crucial, how positive sentiment boosts AI recommendations, the importance of online discussions and brand mention monitoring, and how AI tools streamline information gathering.
What You'll Learn in This Transformative 6-Part Workshop Series:
- Adapt Your Strategy: Learn to balance traditional SEO with cutting-edge AI optimization techniques.
- Boost Visibility: Discover clear steps, templates, and resources to optimize your brand's presence in AI search results.
- Understand Your Audience: Master the art of understanding user intent in the AI era to create highly effective content.
- Outsmart Competitors: Utilize AI-powered analysis to gain insights into your competitive environment and overall market standing.
- Create Authority: Ensure your content is high-quality and authoritative, significantly impacting your visibility.
- Build a Powerful Online Presence: Develop essential strategies for multi-channel visibility and reputation management in an AI-driven world.
Who is This Workshop Series For?
This Workshop Series is for you if...
- You are a small business owner, entrepreneur, C-level executive, or marketing professional ready to understand and leverage AI search.
- You're looking for actionable strategies and clear steps to optimize your brand visibility in the new AI landscape.
- You want to adapt your marketing goals to achieve significant growth and an enhanced market position.
- You understand that the world of SEO is undergoing a major pivot and you're ready to embrace it.
- You're eager to utilize powerful tools like the Semrush AI Toolkit to your advantage.
This Workshop Series is NOT for you if...
- You prefer to sit on the sidelines and see what happens with AI search.
- You believe traditional SEO alone will be enough to maintain brand visibility in the coming years.
- You're unwilling to implement new strategies or adapt your current marketing efforts.
- You're not interested in analyzing competitor strategies or optimizing for user intent in an AI context.
What You Get When You Sign Up:
General (Free) Access:
- 6 Live Virtual Workshops: Expert-led, deep-dive sessions focusing on leveraging AI for brand visibility.
- Replay Access During Series: Revisit all workshop recordings. You will have full replay access until September 17, 2025, ensuring you don't miss any valuable insights or if you can’t make a live session. Upgrade to VIP for 90-day access.
- Actionable Strategies & Templates: Clear steps, templates, and resources to implement immediately in your business.
- Insights from Semrush AI Toolkit: A primary focus on utilizing cutting-edge AI tools to optimize your brand.
VIP Access (Upgrade for Enhanced Benefits!):
- All General Access benefits, PLUS:
- VIP Coaching Sessions: Participate in exclusive VIP sessions immediately following the general sessions for in-depth discussions and Q&A.
- 90-Day Replay Access: Revisit all workshop recordings for 90 days after the series concludes, ensuring you don't miss any valuable insights.
- Networking Power Hour: Dedicated opportunities for connecting with Jimmy Newson and other participants in a more intimate setting.
- Exclusive Resources & Tools: Receive additional proven templates, checklists, and curated resources to accelerate your AI search optimization journey.
- 90-Day MFSB Membership Access: Unlock 90-day access to our exclusive MFSB community, additional training, resources, and special member-only events.
Ready to Secure Your Brand's Future in AI Search?
Don't let the AI revolution leave your brand behind. This is your chance to gain the competitive edge, understand user intent, and build an unshakeable online presence.
Yes! Save My Spot for the Mastering AI Search for Your Brand Workshop Series!
Frequently asked questions
AI-driven search refers to how artificial intelligence is changing the way search engines understand queries and deliver results, moving beyond traditional keyword matching. Language Model Optimization (LMO) is a new term for optimizing your brand and content for these advanced AI models.
This workshop series is designed for small business owners, entrepreneurs, C-level executives, and marketing professionals who want to understand and thrive in the age of AI-driven search.
No, the series level is designated as Beginner to Intermediate. It's designed to equip participants with the knowledge and actionable strategies needed, regardless of extensive prior SEO experience.
This is a six-part virtual workshop series4. Each workshop has a General Session at 12 pm EST and a VIP Session at 1 pm EST.
General Access provides participation in the live virtual workshops and replay access during the series until September 17, 2025. VIP Access includes all General Access benefits, plus VIP Q&A Sessions, 90-day replay access to recordings, live networking, and 90-day MFSB Membership Access.
Yes, the deep-dive series will provide clear steps, templates, and resources to optimize brand visibility, understand user intent, analyze competitors, ensure high-quality content, and build a strong online presence.
The Semrush AI Toolkit. Other tools that will be demoed include IdeaApe, Mangools, Gemini, Scalenut, Perplexity, LinkWhisper, Lumen5, Text2infographic, and Qwoted.
With General (Free) Access, you will have replay access during the series until September 17, 2025. If you upgrade to VIP Access, you will receive 90-day replay access to all workshop recordings, allowing you to catch up on any sessions you might miss.
Quality content is highlighted as more important than ever in AI search. The workshops emphasize actionable steps for AI optimization, including content refinement. Workshop 5 specifically focuses on ensuring high-quality, authoritative content for AI search readiness.
Organized by
As a business and growth strategy consultant, Jimmy Newson has worked with organizations of all sizes, but his specialty lies in working with small businesses and entrepreneurs. He founded Moving Forward Small Business, a membership-based organization that helps businesses grow and achieve their goals through practical and actionable advice. Jimmy is also a contributor and Leadership Network member with Entrepreneur.com, where he shares his expertise on small business management and growth.