Session 1: Build Your Professional Brand (Link)
• Elements of Effective LinkedIn Profiles
• Privacy and Account Settings
• Working with Connections
• What to Do Daily

Session 2: Focus on the Right Prospects (Link)
• Lead Generation Strategy & Tactics
• Building Search Lists
• Referrals
• Groups
• Companies
• Follow posts

Session 3: Engage with Insights (Link)
• Groups
• Content Sharing Strategies
• Who’s Viewed Your Profile
• Media
• Status Updates
• Publishing Posts – Building a Following

Session 4: Build Trusted Relationships (Link)
• Research Before Engaging
• Engagement Strategies – The Right Way to Message
• Demonstrating Expert Credibility and Capability
• Tagging and Follow-Up

Please bring your laptop or tablet to each training session along with your access information.

There is a seperate page for each session.

Please register for which ever sessions you plan to atend. Thank you!

Information about our instructor:

Barbara Giamanco is a speaker, consultant, adviser and trainer, who works with sales and marketing teams to implement social selling and social business strategies that accelerate sales opportunities and increase pipeline and revenue. In her role, she works with customers to create a sound business strategy that aligns their Social Media Marketing and Sales strategies to organizational objectives.

LinkedIn Profile

LinkedIn Training - Session 1 Build Your Professional Brand