Lead Generation: What Works and What Doesn’t : Roundtable

Free Virtual Roundtable with Darrin Guttman, Senior Sales Strategist

Date & Time:

Friday, August 08, 2025 12:00 PM – 1:00 PM PT

Location: Online (Zoom link provided upon registration)

What We’ll Talk About

• What’s Working (and What’s Not): Hear real stories about lead generation wins, and mistakes, and what made the difference.
• Getting People Interested: Simple ways to get noticed and start real conversations.
• Standing Out: How to show what makes you different without sounding like everyone else.
• Knowing Your Audience: Why being clear about who you’re talking to makes everything easier.
• Where to Show Up: The platforms and channels that actually bring in leads.
• Trying, Testing, Tweaking: Why it’s okay to start small, test things out, and adjust as you go.
• Developing a Cold Acquisition Plan: Learn how to confidently reach people outside your existing network.

Why a Cold Acquisition Plan Matters

If you’ve run through your warm network or feel like you’re guessing when it comes to getting clients, this session is for you.

At The Scale Summit, our goal is simple: every time you join one of our events, you’ll walk away with real ideas, clear strategies, and a few “aha” moments you can apply right away.

Who Should Join

• Bootstrapped founders growing B2B, B2C, or service-based businesses
• Solo or small-team service providers looking to get more leads and close more deals
• Anyone looking for real-world advice, not theory, on what works when it comes to selling

About The Scale Summit

The Scale Summit is where early-stage business owners go to break from the grind and work on their business, with a group that’s on the same path. Everything we offer is designed specifically for bootstrapping business owners who need practical, high-level strategies that fit their budget.

Expect honest conversations, hands-on guidance, and a supportive community that gets what you're trying to build.

Reserve Your Spot

This is a live, discussion-based session, not a webinar.

Spots fill fast. Save yours now and come ready to share, ask questions, and walk away with real ideas you can use immediately.