In the face of these current circumstances businesses all over the world are requesting their marketing teams to host and run online events. But not everyone might be tech savvy enough to figure out how to do this. So this workshop was created just for you.

Who’s it for

Anyone who needs to run a webinar soon using HubSpot and Zoom.

Why Attend

Whether you are outsourcing this service or deciding to do it in-house there are many moving moving parts in setting up and running a webinar. HubSpot and Zoom are two of the most common platforms used today to run such online events so if you would like to know how to set it up correctly to ensure you get the most ROI out of this campaign be sure to sign up.

What to expect

We will cover all the steps in this checklist to show you exactly how to set up your webinar campaign from A-Z

1. How to integrate Zoom to HubSpot
2. How to choose a topic for the webinar
3. How to select speakers
4. How to set up the Webinar registration Landing Page in HubSpot
5. Which Emails are needed for a webinar promotion and registration
6. How to set up the promotion email in HubSpot
7. How to set up the registration emails in Zoom
8. How to connect the webinar registration form to Zoom
9. How to testing the entire journey for a registrant
10. Best ways to keep track of webinar registrants
11. Tips for making the webinar interactive - adding poll questions, surveys, etc (and how to set this up)
12. How to set up and conduct a dry run to ensure all participants know what to do
13. Tips for running the live webinar
14. Post webinar followup plan - attendees vs non attendees
15. How to repurpose the webinar
16. What type of KPIs should you report on to justify the ROI of this campaign.

DETAILS:

1. This workshop will be held online in English on Zoom
2. You must have HubSpot Professional or Enterprise and a Zoom Webinar account
3. This workshop is FREE
4. The recording of this webinar along with a checklist and workbook with all the steps will be made available to you after the webinar.

BONUS

1. Attendees to this workshop will qualify for a FREE consultation call lasting 30 minutes with one of our Account managers to ask any questions or advice needed (Valid for 1 mth after the webinar)
2. You will qualify for 25% discount, valid for 1 year, for any of our services.
3. You will get a 50% discount to attend any of our paid upcoming workshops (valid for 1 year)