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How to Build the Annual Stewardship Program of Your Dreams

You know that great stewardship is vital to donor retention, loyalty, and life-time value.

By AFP Greater Toronto Chapter

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Online

About this event

  • Event lasts 1 hour

You know that great stewardship is vital to donor retention, loyalty, and life-time value.

You know that great stewardship combines heartfelt gratitude and transparent impact reporting, so donors feel like they know where their giving goes.

And, you know that great stewardship is about creating a full, delightful, data-driven donor experience. But – like most things in fundraising – it’s often easier said than done. So, how do you take all these concepts and actually put them into practice for your annual donors? We can show you!

We’ll walk through the steps of building a stewardship program for your annual donors. We’ll talk about ways to slice and dice your data to maximize your gratitude, and show you how to map donor journeys to identify key stewardship touchpoints. We’ll explore ways to thank and report through multiple channels, so donor goes un-loved. And, we’ll discuss how to integrate stewardship into the touchpoints you already have in the budget.

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FreeAug 5 · 5:00 AM PDT