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Product and UX are two well established but ever evolving disciplines in their own rights, but there are definite crossovers between the two. This can lead to conflict and confusion. But when done well, magic can happen. In this talk, Melanie will review the differences between the disciplines, the benefits of making this relationship work, and most importantly, how to make it work.
Main takeaways: - Understanding your users is key - There is room for both disciplines, the key is boundaries - If you don’t have trust and respect, you won’t make it work. Take the time to understand your UX team - Don’t have a UX team? That’s ok, you can still employ UX techniques
Meet the Speaker: Melanie McKay
Melanie has been working in Product Management for 12+ years at both a strategic and tactical level. She has worked across a variety of sectors, and a range of companies from start-ups to large public sector organisations. She has been instrumental in introducing Product Management and driving adoption throughout several of these companies. She believes Product Leadership allows her to bridge the gaps between teams and provide the balance between what is desired and what is possible.
Melanie is currently a Product Development Team Lead at Rightmove, working to develop the core search functionality of the website, while driving innovation within the consumer facing strategy. Melanie believes that the key to success centres on building solid working relationships with others within her business founded on trust and respect.
Founded in 2014, Product School is the world’s first technology business school.
We provide certified courses in Product Management, Data Analytics, Coding, Digital Marketing and Blockchain to professionals across 15 campuses worldwide. In addition to on-site campuses, we also offer the same courses, live online. Both on-site and online courses are taught by real-world product managers who work at top technology companies such as Google, Facebook, PayPal, Airbnb, LinkedIn and Netflix.
Unlike traditional MBA programs designed for students seeking roles within the finance and consulting fields, Product School’s curriculum is highly relevant for the next generation of technology leaders, with classes offered at a fraction of the cost. The curriculum is designed to fit into work schedules with small classes held in the evenings or on weekends to ensure that both instructors and students can maintain their full-time jobs.
Expect a healthy mix of hands-on projects, group exercises, case studies, panel discussions and a variety of other forums to teach you how to lead cross-functional teams and build digital products from end to end. We also prepare students for product management interviews and enable them to expand their professional network through access to a private community of thousands of people; including alumni, mentors and hiring managers from top technology companies.
Product School also offers custom corporate training programs for Fortune 500 companies seeking to advance the product management skill sets of their existing teams or onboard new talent.
Committed to building the largest product management community, Product School has published the Amazon’s best-selling book The Product Book, runs The Product Awards ceremony and ProductCon, a multi-city product management conference.
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