The Housing Advocate Certification (HAC) is a transformative training offered by NAF Promise, Inc. in collaboration with our NAF Black Impact program. The HAC is for all real estate professionals committed to serving Black homebuyers with the care, knowledge, and authenticity they deserve. The certification signifies the individual's commitment and expertise in serving Black homebuyers.
Why Now
- Black homebuyers aren’t a niche—they’re a market.
- 1.7 million mortgage-ready Black millennials are out there right now
- By 2040, 70% of all new homeowners will come from diverse communities
What You Get
- Strategic training covering cultural competence, historical context, and business-building strategies
- Badge to boost visibility & trust
- Custom marketing kit made for Black buyers
- Language guides, outreach templates, and content you can actually use
- Strategic masterminds and business-building workshops
- Invite-only portal and resources center
- Future feature: searchable Advocate Map (coming soon)
