A picture may be a worth a thousand words, but nothing has the impact of a good story.

Join the Harvard Innovation Labs and Kara Miller, host of WGBH Radio’s Innovation Hub, as part of HUBweek, for an exploration of the importance of storytelling in the context of innovation and entrepreneurship. The event will also include a startup showcase exhibiting the remarkable and diverse companies emerging from the Harvard Innovation Labs ecosystem.

No matter what industry you’re in, story connects information to the emotions and imagination of the listener. Entrepreneurs need to be skilled at telling their personal stories, the story of their company, or the tale of a breakthrough experience, because doing so can make all the difference in landing investors, attracting employees, building a customer community, and ultimately achieving success.

Kara Miller knows what makes a great business story. Her insights are gleaned from scores of radio interviews with some of today’s most innovative and creative thinkers. In the radio world these great tales are called “driveway moments” — when the story is so good that you stay in your car in the driveway just to hear the ending.

The event will also feature a mini Story Slam with a group of select Harvard i-lab Venture Incubation Program (VIP) teams sharing their own best stories. That will be followed by a showcase of Harvard Innovation Labs teams demonstrating what their innovative and groundbreaking companies are up to.

Oh, and did we mention there’ll be free ice cream?

Event agenda:

4:00 PM – Event begins
4:05 PM – Kara Miller introduction by Managing Director Jodi Goldstein
4:10 PM – Kara Miller talk
4:35 PM – i-lab teams to tell their stories (5 min each)
5:00 PM - Team showcase and community ice cream social
6:00 PM – Event ends

Don’t miss it.