Generative Engine Optimization: Navigating the Future of Search

Generative Search Is Changing the Game — But SEO Still Matters More Than Ever.

The search landscape is shifting rapidly with the rise of AI-driven platforms like Google’s Search Generative Experience (SGE) and tools like ChatGPT. But here’s the good news: the foundations of great SEO still apply — they just need to be adapted for this new era.

Join us for “Generative Engine Optimization: Navigating the Future of Search” to explore how your organization can evolve its marketing strategy to stay visible, relevant, and competitive in both traditional and generative search environments.

In this session, you’ll learn:

• What generative search is and how it’s impacting content discovery
• How traditional SEO best practices translate in the age of AI
• Actionable tips to future-proof your digital strategy and member outreach

Whether you’re already optimizing for generative engines or just starting to explore their impact, this session will help you align your efforts with the future of search — without abandoning the SEO principles that work.

Stick around for a live Q&A to get tailored insights for your team!

Can’t attend live? Register anyway — we’ll send you the full recording so you don’t miss a beat.

*In signing up for this event, you agree to be contacted by the webinar speaker/s.

💼 About Nexus Marketing

Nexus Marketing is an agency of trusted SEO, GEO, and lead-generation experts in the mission-driven sector. Our focus is on SEO, AI-search feasibility, revenue generation, digital PR, and content creation services for organizations and businesses making a positive impact. We help our clients and partners improve their online presence, accelerate lead growth, and establish themselves as industry thought leaders by providing customized marketing strategies and targeted support.

🗣️ About The Presenter

Jenny Russ, Client Solutions Manager at Nexus Marketing

Jenny is a practiced digital marketer with 4+ years of experience in demand generation for the mission-driven sector. Currently she serves as a Client Solutions Manager at Nexus Marketing, helping mission-driven brands build SEO strategies that drive lead generation. Jenny is also a proud alumna of Emory University in Atlanta, GA. In her free time, you can find her reading or at a workout class!