From Signal to Scale in the AI Age

From Signal to Scale in the AI Age: Gain real action from top marketing minds. Sharpen your story and transform strategy into growth. Confused about startup marketing? Or wondering how to use AI to accelerate your plans? Meet and learn from five of Founder Keystone's top Marketing Experts as they breakdown branding, planning and go-to-market into action-oriented steps. Join us for this special in-person event on Monday, Oct 13 starting at 5:30pm ET. Free. Registration is required. Sell-out expected.
From Signal to Scale in the AI Age: Real Action from Top Marketing Minds
Sharpen your story and transform strategy into growth.

Monday, October 13, 2025 • 5:30–7:30 pm at Tactix in Philadelphia

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Format:

The program kicks off promptly at 5:45 with with our lightning panel featuring insights from each of our marketing experts. Next join one of the five rotating small-group workshops for personal advice. Plus, see a demo of a AIMAR - a global AI-powered platform.

Ask questions, and take-away real learnings you can use today.

Open networking with FI leaders, mentors, alumni, other founders and investors until ~7:30. Pizza and beverages provided.

Learn:

• Prioritze your marketing: Learn unique approaches to build a strong foundation for your branding and marketing strategy.
• Gain clarity: align your brand with your story, your customer, and your purpose.
• Use AI tools: accelerate your marketing planning process

Participate:

• Lightning Panel: From signal to scale—what works (and what doesn't) in the AI age.
• Rotating workshops: Small-groups rotate and learn. Ask your questions, get guidance, and take away actions you implement.
• Connect: Take time to chat with FI leaders, mentors, alumni, other founders and investors.

Prepare - Ask Yourself:

• What are your top 2-3 marketing questions?
• What is your #1 goal is for the next 6o days?
• Are you ready to share your website or pitch problem/solution slides (2 slides max)?
• Can you describe what your startup does in one succinct sentence that your grandmother would understand?

Meet the Marketing Experts:

Orly Zeewy — Founder of Zeewy Brands and best-selling author of Ready, Launch, Brand: The Lean Marketing Guide for Startups. Her new book, Why NOT Me? The Female Guide for Entrepreneurship will be published in 2026. Orly is passionate about helping founders cut through the noise with clear marketing messages that help them attract their ideal clients and grow their business. She brings more than three decades of experience in branding and lean marketing for entrepreneurs and early-stage businesses. She is a professional speaker and a frequent guest on podcasts.

Sonya Trivedi — Founder of AIMAR, a global AI-powered platform that delivers expert-refined marketing strategies and plans to help startups cut out the guesswork and grow smarter. With 17+ years of experience in marketing, sales, and business growth, she brings a unique blend of strategic insight and hands-on execution. Sonya has successfully led over 100 projects across North America, Europe, the Asia-Pacific region, and the Middle East, partnering with companies in voice technology, conversational AI, fintech, robotics, and SaaS, among others. She is also a certified Conversation Designer and an expert in Piloting AI for Marketing and Scaling AI from the Marketing AI Institute in Cleveland.

Stefanie Smith - Stefanie is a growth-focused executive with 20+ years of experience leading multi-million dollar strategy, marketing, and operations across Fortune 100 companies and startups. She’s scaled innovation in both corporate and emerging tech environments. Stefanie specializes in working with early-stage startups with first-time founders.

Karen Robinson — Karen is a B2B strategist who has built thriving community-focused storytelling for both emerging and established businesses. She brings deep expertise in crafting content marketing programs that put customers at the heart of the story and enable users to see themselves in the solution. Her experience also extends to designing and launching internal enablement programs, including the rollout of AI agents that boost productivity, break down silos, and uphold security within teams. She has held roles across Customer Success, Product, Engineering, and Operations and also works with investors on M&A.

Barbara Anne Gardenhire-Mills — A multip-preneur, certified coach, and expert in business, economic, and community development, Barbara Anne has assisted thousands during her career. With over three decades in government, nonprofit, and corporate roles, she founded Purpose-Filled Solutions & Evolutions®, a coaching and consulting firm that helps clients feel seen, heard, and valued to “BEcome their vision of extraordinary.” She is also the co-founder of two health-related companies and serves in multiple capacities related to entrepreneurship and leadership development. A Forbes Coaches Council® member, her credentials include: M.S. in Executive Leadership, ICF Professional Certified Coach, Certified Positive Intelligence® Coach, Certified A.I. Powered Coach, and she is a second-degree blackbelt in traditional Okinawan karate.

RSVP: Register below.
Capacity is limited. Please register to confirm your spot. The event is free, but registration is required.

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