For Educators Who’ve Considered Quitting when the Academy isn't Enough.

For Educators Who’ve Considered Quitting when the Academy isn't Enough.

This workshop is designed for advanced degree holders who want to leverage their expertise to generate multiple streams of income.

By s. Rasheem Presents

Date and time

Location

Online

Refund Policy

Refunds up to 7 days before event

About this event

  • Event lasts 2 hours 30 minutes

Mastering the Art of the Side Hustle: For Educators Who’ve Considered Quitting When the Academy Isn’t Enough


The traditional academic path doesn’t always provide the financial security, creative fulfillment, or impact that highly skilled educators seek. This workshop is designed for advanced degree holders who want to leverage their expertise to generate multiple streams of income—whether as a side hustle alongside a tenure-track position or as a pathway to becoming a sought-after public intellectual.


Led by a facilitator who has successfully navigated both academic and non-academic spaces, this interactive session will empower participants to transform their knowledge into profitable opportunities. Through hands-on exercises and engaging discussions, attendees will learn how to craft a compelling pitch, implement best practices in marketing, and position themselves as thought leaders in and beyond the academy.


This workshop isn’t just about ideas—it’s about action. Participants will leave with practical strategies to elevate their side hustle, monetize their skills, and take control of their professional trajectory. If you’re ready to make your degree work for you as much as it does for your institution, this session is for you.


Facilitator: Dr. S. Rasheem 


Purpose:

This workshop is designed to empower educators and academics with advanced degrees to leverage their expertise beyond traditional institutional roles. 


Objectives:

By the end of this workshop, participants will:

  1. Identify Marketable Skills – Recognize and assess their expertise and strengths that can be monetized.
  2. Develop a Winning Pitch – Learn the key elements of an effective pitch to attract clients, partnerships, or media opportunities.
  3. Explore Revenue Streams – Discover various ways to generate income through consulting, writing, speaking engagements, and digital products.
  4. Create an Actionable Plan – Develop a roadmap to take their side hustle from concept to execution with clear next steps.


Participants will leave this workshop with:

  • A refined pitch tailored to their side hustle or expertise.
  • A foundational marketing strategy to increase visibility and attract opportunities.
  • A personalized roadmap for launching or scaling their side hustle.
  • Increased confidence in monetizing their academic skills outside traditional institutional settings.

This session is for educators ready to take control of their professional journey, amplify their impact, and make their degree work for them on their own terms.


Organized by

My philosophy on teaching is very much influenced by my top three beliefs about learning. First, I believe that learning is a collaborative-experiential process and that learning something new requires doing something new. Secondly, I believe that experiences and feelings are relevant sources of knowledge production. Third, I believe that the most impactful learning is transformational. In other words, the philosophy that guides my teaching and student interactions is active-cooperative (Johnson & Johnson, 1994), peer-learning (Boud, Cohen & Sampson, 1999), and feminist-constructivist approach.

Active Cooperative: In the classroom, I like to create an environment that encourages mutual exploration, critical thinking, and welcomes diverse opinions. As a professor, I not only demonstrate mutual respect, but I also facilitate complex conversations and empower students to identify their own errors using Socratic questioning. It has been my experience that when students feel valued and are empowered, they take more responsibility for their learning outcomes. In addition, I like to create a healthy balance between freedom and accountability by giving clear guidelines and planning content in a systematic manner. In my observation students perform best when expectations are clearly outlined. In an effort to combine students’ enthusiasm and input with a pragmatic approach, I employ the use of rubrics in addition to a course syllabus designed using Fink’s (2003, 2004) model for course design.

Peer Learning: My approach involves taking abstract concepts and making them tangible and applicable to real life experiences through collaborative peer learning. For instance, some class sessions may include discussions in team-based learning for small groups (Fink, 2003), simulations and role-playing, while others may require students to apply and share concepts on a digital platform. In light of students’ different learning styles and preferences, in a typical classroom setting, I use various forms of media that include but are not limited to news articles, popular literature, movie clips, music, guest speakers, and social media. As a digital scholar and activist, I regularly leverage social media platforms to engage students in their domain. This approach has not only allowed me greater reach, it has also built the type of report that is crucial for transformational pedagogy.

Feminist Constructivist Approach: I believe that the educators of the 21st century have a unique responsibility to develop adult learners that are conversant on multicultural issues and have the ability to engage social justice issues beyond the classroom. Given my professional commitment to urban environments and marginalized populations, I am particularly interested in supporting the understanding of inequality, gender, sexuality, intersectionality and diverse feminisms. Overall my pedagogy and research is geared toward the alleviation of human suffering and social justice. In conclusion, I see my teaching role as someone whose work includes preparing students to be able to take on the social justice challenges of their time.

$37 – $45