We'll start the evening with some informal networking from 6:00-6:30, have our panelists weigh in on key topics around employer branding as well as audience questions from 6:30-7:15, and then have drinks and mingling until 8:00.

Our panelists will dissect:

• Why employer branding matters
• What the best companies are doing to build their brands
• How to get buy in from key internal stakeholders on your branding efforts
• Measuring the effectiveness of your employer branding
• What tools are most useful to build your employer brand

Our panel includes experts from across the employer branding and recruitment marketing spectrum:

• Erin Walker is the head of campus recruitment marketing at Teach for America
• Raphael Marcus is a talent brand consultant at LinkedIn, and runs TalentBrandX
• Drew Koloski former Talent Acquisition Leader, co-founder of Upsider
• Sean Echevarria runs talent brand at jet.com
• Moderator: Phil Strazzulla is the CEO of NextWave Hire

This is a free event for professionals in HR, talent acquisition and marketing functions who want to learn more about employer branding initiatives.