MEET OUR PRESENTER
Jeanne Jennnings, Founder and Chief Strategist
Email Optimization Shop
Jeanne Jennings is a leading authority in email marketing strategy and optimization, with a proven track record of turning email programs into high-performing, revenue-generating channels. As the Founder and Chief Strategist at Email Optimization Shop, Jeanne partners with growth-minded organizations to drive measurable results through smarter, data-driven marketing.
With more than two decades of experience, Jeanne brings a sharp strategic lens and practical insights from managing digital campaigns across industries including B2B tech, SaaS, consumer brands, travel, and nonprofits. Her approach goes far beyond opens and clicks—focusing instead on the metrics that matter most for entrepreneurs: conversions, retention, and long-term ROI.
She also serves as General Manager of Only Influencers, the original community of email marketing professionals, and is Programming Chair for Email Innovations World, a leading industry conference spotlighting cutting-edge tactics and tech in email marketing.
Jeanne is a dynamic, in-demand speaker who has presented at dozens of events across North America and Europe. When she’s not optimizing email campaigns or on stage, Jeanne teaches in Georgetown University’s Master's in Integrated Marketing Communications program—where she helps rising professionals develop their strategic chops. And yes, she’s a serious hockey fan.. Let’s go Caps!