Effective Account Management Techniques Workshop in Auckland

Effective Account Management Techniques Workshop in Auckland

Get ready to level up your account management skills with our hands-on workshop - it's time to boost those sales!

By LeadFlake

Select date and time

Wednesday, July 16 · 9am - 5pm NZST

Location

For venue details, reach us at info@leadflake.com

PH: + 61(0) 2 80155605 Auckland, North Island 1010 New Zealand

Refund Policy

Refunds up to 7 days before event

Agenda

Introduction and Objectives

Overview of the course and key takeaways.

Account Management vs. Sales Techniques

Understand the difference between account management and direct sales techniques.

The Organisational Perspective

Learn how to leverage internal support and resources for better client outcomes.

Roles and Responsibilities of Account Managers

Explore the diverse role requirements and responsibilities of account managers.

Key Competencies for Account Managers

Identify the skills and attributes essential for account management success.

Types of Key Accounts

Recognize different levels of key accounts and how to manage them effectively.

Portfolio Analysis

Assess accounts based on growth potential, value, and profitability.

Setting Performance Metrics

Measure success using metrics like client retention, revenue growth, and satisfaction levels.

Measuring Performance

Survey current metrics and identify gaps for improvement.

Key Account Plans

Create strategic account plans to track revenue, set targets, and mitigate risks.

About this event

Certificate: Course Completion Certificate

Language: English

Duration: 1 Day

Credits: 8

Refreshments: Snacks, Beverages and Lunch included in a classroom session

Course Delivery: Classroom

Course Overview

Account Management plays a critical role in building and maintaining customer relationships while driving sales growth. In this 1-day Account Management Training Course, participants will develop essential skills to enhance customer relationships, identify business opportunities, and manage key accounts effectively. This course is designed to equip account managers with the tools to handle client interactions, increase sales, and improve overall business performance.

This training is ideal for anyone working in an account management role or in a related sales function, providing a structured approach to client engagement, performance monitoring, and sales strategy development.

Key Course Topics

  • Introduction and Objectives
  • Account Management vs. Sales Techniques
  • The Organisational Perspective
  • Roles and Responsibilities of Account Managers
  • Key Competencies for Account Managers
  • Types of Key Accounts
  • Portfolio Analysis
  • Setting Performance Metrics
  • Measuring Performance
  • Key Account Plans

Course Features

At the end of this course, participants will be able to:

  • Build and manage customer relationships that drive sales performance.
  • Demonstrate key competencies for successful account management.
  • Conduct a portfolio analysis to identify and prioritize key accounts.
  • Measure and track key account performance through various business metrics.
  • Implement effective account management strategies for business growth.

Who Should Attend?

This course is suitable for:

  • Account managers
  • Sales professionals
  • Anyone interested in learning account management skills and improving their ability to manage key accounts.

Why Enroll in This Account Management Course?

  • Enhance your ability to nurture client relationships and identify business growth opportunities.
  • Gain insights into the organizational scope of account management.
  • Learn how to effectively measure and improve your key account performance.
  • Develop a strategic plan to maintain and grow key accounts.

Certification:
Once after the training you receive course completion certificate from Leadfalke

©️ 2025 Leadflake. This content is protected by copyright law. Copy, Reproduction or distribution without permission is prohibited.

Frequently asked questions

What Does Leadflake provide me on the day of the course?

We provide Course Materials, Lunch/Beverages and Course Completion Certificate.

If I cancel my Enrollment, how can I claim my Refund?

You can request a refund by sending an email to info@Leadflake.com and within 7-14 working days you get your money back.

How do I enroll in a course?

You can reach us at info@Leadflake.com or enroll through our website.

Is the course available online or in-person?

We host the training through both the platform, Online and Classroom. The virtual training option can be chosen by busy professionals.

What is the duration of the course?

The duration of the training is 8 hours. The training will run from 9 AM to 5 PM.

Do you provide group discount?

Yes, we do provide up-to 25% of discount for the group registration.

Will I receive a certificate upon completion of the training?

Once you complete the training, you will receive a globally recognized Course Completion Certificate.

Can I switch my registration to different course if required?

Yes. You can switch your registration to a different course with a week prior notice.

Are your instructors are qualified and certified?

Our subject matter experts are from relevant industries and are certified.

How many credits will I be eligible for?

You will be credited with 8 PDUs on completion of this training.

Organized by

LeadFlake

Leadflake delivers expert-led training programs designed to boost professional skills and organizational performance. Our events include workshops, webinars, and certification courses across diverse domains like leadership, IT, communication, project management, and more. Join us to learn, grow, and stay ahead in your career.

From NZ$576.15