This event is part of Opportunity Machine's DIY Marketing Series.
DIY Marketing Series is a multi-week series that brings together subject matter experts to dive deep into various areas of marketing to educate small business owners, entrepreneurs, and solo marketers at small businesses in useful topic areas.
Optimize Your Website for Users & Search Engines: Your website should be a living breathing tool to capture clients, sell products, and provide information. It also serves as the foundation for all of your other online marketing efforts from search engine optimization (SEO) efforts, to social media campaigns, email newsletters, and paid ads -- eventually, they all end back at your website. Join Carissa as she performs a live website audit to learn how to organize your site structure, content, and calls-to-action to create a website that prompts your customers to take action. You’ll also walk away with some actionable tips for using your website to boost your place in search engine rankings!
Each session in this series must be registered for individually. View all events in this series or register in the DIY Marketing Series event collection.
Full DIY Marketing Series Schedule:
- 6/17 - Build Your Brand from the Ground Up with Jaci Russo, PCM at Brand State U
- 6/24 - Optimize Your Website for Users & Search Engines with Carissa McDaniel, Sales & Marketing Specialist at Comit Developers
- 7/8 - Social Media Essentials: Organic Content & Paid Ads
- 7/15 - Graphic Design for Non-Designers with Michael Russo, Chief Creative Officer at brandRUSSO
- 7/22 - Email Marketing Essentials, with Marshall Brooks, Sr. Account Executive at Rally Marketing
- 7/29 - Leveraging AI to Supercharge Your Marketing with John Munsell, CEO at Bizzuka
If you have any questions about Opportunity Machine's D.I.Y. Marketing Series OR if you would like to submit a question on an entrepreneurial topic, please email us at hello@opportunitymachine.org.
