Disruptive AI Product Strategy Workshop

Product teams everywhere are under pressure to “do something with AI”—but the real challenge isn’t building features, it’s discovering which AI products will create disruptive impact and stand up to pressure-testing before you invest in them.

In this 3-hour online workshop you’ll leverage our framework for discovering and pressure-testing disruptive AI product ideas.

What You’ll Master

• Discovering transformative AI opportunities: Go beyond surface-level features to identify where AI can unlock breakthrough value for users and the business.
• Pressure-testing with LLMs: Learn how to use large language models as intelligent sparring partners—pinpoint where your ideas are most likely to fail, surface blind spots, and generate critical feedback fast.
• Validation pathways for disruptive products: Build structured experiments that separate bold ideas worth pursuing from those that won’t survive real-world conditions.

Core Methodology

• Value Driver Mapping: Isolate the levers that make AI products genuinely transformative.
• AI-Enhanced Pressure Testing: Use LLMs to simulate user challenges, stress-test assumptions, and expose potential weaknesses in your concepts.
• Validation Pathway Design: Construct rapid, repeatable tests that provide clarity on product-market fit before committing resources.

Format

Small cohort, highly interactive, hands-on workshop led by the hosts of the Design of AI podcast:

Arpy Dragffy Guerrero ⁠https://www.linkedin.com/in/adragffy/⁠

Brittany Hobbs ⁠https://www.linkedin.com/in/brittanyhobbs/⁠

When: Thursday, November 20 | Online

Perfect for: Product managers, strategy leaders, and founders who want certainty about which AI products can achieve transformative impact—before scaling development.

Stop chasing AI features. Start discovering and validating the disruptive opportunities that will define your industry’s next chapter.