AI is transforming the creative process—challenging how we think about authenticity, craft, and brand trust. Join AMA × AIGA for a lively lunch panel exploring how marketers and designers can collaborate in this new era of AI-driven creativity.
Discover how teams are balancing speed with craft, trust with innovation, and data with design. Hear from industry leaders as they unpack hybrid workflows, ethical boundaries, and the evolving role of creativity in an AI-powered world. Walk away inspired—and ready to keep your brand human while embracing what’s next.
Featuring:
- Chad Danford, Creative Director at Blue Cross Blue Shield, NC
- Archele Moore, Brand Marketing Manager at Blue Cross Blue Shield, NC
- Moderated by Mack Garrison, Co-Founder
Moderated by Mack Garrison, Co-Founder of Dash Design, this discussion will unpack hybrid workflows, ethical boundaries, and the evolving role of creativity in an AI-powered world. Walk away inspired—and ready to keep your brand human while embracing what’s next.
Hear from Chad Danford, Creative Director at Blue Cross Blue Shield, and Archele Moore, Brand Marketing Manager at Blue Cross Blue Shield, as they share how their teams are balancing speed with craft utilizing AI in their design and marketing workflow.
Ticket includes lunch!