Discussion of “Measure What Matters"

Event Summary

Join the Austin Forum for an insightful online book discussion of John Doerr's seminal work, "Measure What Matters: How Google, Bono, and the Gates Foundation Rock the World with OKRs." In an era defined by rapid technological evolution and constant change, the ability to set ambitious goals and rigorously track progress is more critical than ever.

Doerr's book introduces the powerful goal-setting system of Objectives and Key Results (OKRs), a methodology pioneered at Intel and famously adopted by Google, where it fueled their explosive growth and innovation. This discussion will explore why OKRs are particularly vital for tech companies, where product cycles are short, market demands shift quickly, and the need for agile execution is paramount.

We'll delve into:

• The Core Principles of OKRs: Understand what OKRs are, how they are structured, and why they are so effective for fostering alignment, focus, and transparency.
• Case Studies in Success: Learn from real-world examples, including Google, Bono's ONE Campaign, and the Gates Foundation, on how OKRs have driven extraordinary results.
• Navigating Rapid Change: Discuss how OKRs provide a framework for organizations, especially in the fast-paced tech sector, to stay focused on strategic priorities while remaining adaptable.
• Individual Impact: Discover how the OKR methodology can be applied by individuals, in tech or any career, to define personal and professional goals, track progress, and ultimately contribute more effectively to their companies and advance their own careers.

Whether you're a startup founder, a seasoned executive, an aspiring leader, or simply looking for ways to improve your personal productivity and impact, this discussion will offer valuable takeaways for leveraging OKRs to achieve what truly matters.

Come prepared to share your thoughts, experiences, and questions about making every effort count!

Attendance Instructions

The discussion will be held online via Google Meet. Please register to receive the meet link!

Space is limited, so please register only if you’re confident you can attend—and kindly cancel your registration if your plans change so we can open your spot to another participant.