Digital Marketing & AI: Learn the Future of Marketing Today - Scranton

In this essential online session for the Scranton community, explore how artificial intelligence is reshaping the marketing world and what this means for local professionals and businesses. This is an opportunity to understand the foundational shift happening in our industry and how to prepare for the future of digital marketing & AI.

This talk is designed for marketing professionals, small business owners in Scranton, and anyone curious about the practical application of AI in marketing. You don't need to be a tech expert. The goal is to demystify the topic and provide you with a solid understanding of the concepts that are driving change, both locally and globally.

You will get insights on several key areas, including:

• How to use AI for more effective content creation and brainstorming.
• Ways to deliver personalized customer experiences at scale with AI.
• Understanding AI-driven data analysis to make smarter marketing decisions.
• The role of AI in automating repetitive tasks to free up your time.
• An introduction to predictive analytics for anticipating customer behavior.

We will discuss real-world examples of how these technologies are being used right now. Discover how AI can help refine your ad campaigns, improve customer segmentation, and ultimately deliver better results for your Scranton-based business. The focus is on practical knowledge and understanding the 'why' behind these powerful tools. This session on digital marketing & AI is about equipping you with the knowledge to see the opportunities ahead.

Join us from anywhere to learn about the future of marketing. While this talk is tailored for the Scranton community, it is accessible online to anyone interested. Position yourself to navigate the evolving landscape with confidence by understanding the core principles of AI in a marketing context.