Digital Marketing & AI: Learn the Future of Marketing Today - Paso Robles

In this essential online session for the Paso Robles community, explore Digital Marketing & AI and learn the future of marketing today. You will get a clear overview of how artificial intelligence is reshaping the marketing world and what this means for professionals and businesses in our region. This is an opportunity to understand the foundational shift happening in industries like tourism and agriculture and how to prepare for it.

This talk is designed for Paso Robles marketing professionals, small business owners, and anyone curious about the practical application of AI in marketing. You don't need to be a tech expert to benefit. The goal is to demystify the topic and provide you with a solid understanding of the concepts that are driving change in our local economy.

You will get insights on several key areas, including:

• How to use AI for more effective content creation and brainstorming.
• Ways to deliver personalized customer experiences at scale with AI.
• Understanding AI-driven data analysis to make smarter marketing decisions.
• The role of AI in automating repetitive tasks to free up your time.
• An introduction to predictive analytics for anticipating customer behavior.

We will discuss real-world examples of how these technologies are being used right now. Discover how AI can help refine your ad campaigns, improve customer segmentation for local services, and ultimately deliver better results. The focus is on practical knowledge and understanding the 'why' behind these powerful tools. This session is about equipping you with the knowledge to see the opportunities ahead.

Join us online to learn about the future of marketing. While this session is tailored with the Paso Robles business landscape in mind, professionals from anywhere are welcome to join and position themselves to navigate the evolving landscape with confidence by understanding the core principles of AI in a marketing context.