Description:

People live in two worlds, Physical and Virtual and both need to be understood for the right results. Design is not how it looks like but how it works. Design Thinking helps solve wicked problems and is the best tool to handle ambiguous situations

This two-day program delves into the fundamentals of the Design Thinking approach by immersing you in collaborative exercises, dynamic discussions, relevant readings, and quizzes. You will experience the power of Design Thinking concepts to create a path to innovation, unveil new possibilities, and make a greater contribution to your organization’s future success.

Topics covered include fundamental principles of Design Thinking, the Design Thinking process steps, and awareness of some of the tools used in Design Thinking.

Learnings and Benefits from the Session:

• Emerging decision makers build their expertise in this workshop with specific design tools and methods as well as understand the end to end human-centered framework.

• Uncover opportunities and hidden potential in your organization.

• Learn the framework that helps build ecosystems

• Align various stakeholders and leaders towards a single purpose

• Create a culture of design and empathy in your organization

• Create real business impact over sustained periods of time

• Understand tools and techniques that are shaping the world today

Facilitator Profile:

David comes with over 24 years of extensive experience designing processes and business process improvement to enhance customer and stakeholder experiences. David is a certified Design Thinker from MIT Sloan. He has consulted and trained more than 100+ organisations in India and abroad which include companies like Aon Hewitt, Airtel, Prudential, First data etc. using the design thinkers creative mind-set to design innovative solutions, transforming process and user experience.

David is currently consulting organisations for business transformation using a blend of Design thinking, Innovation TRIZ – Theory of the Resolution of Invention-Related Tasks and DFSS- Design for Six Sigma. He is a certified practitioner of TRIZ Innovation by The International TRIZ

Course Content:

Day 1:

1. Importance of Design and What is Design Thinking – Importance of design in today’s economy; Design Thinking Principles; What is meant by a “experience”

2. Writing the Problem Statement – Technique to identify and write the right problem statement

3. Understanding Stakeholders and Users – Business Goals and priorities, Vision Statement; Techniques to understand behavior of consumers

4. Personas, Empathy Maps – Deriving Insights, Segmentation, and Techniques to create Persona and Empathy of Users

Day 2:

1. Current Scenarios to identify pain points – Current Journeys of personas and prioritization of focus areas

2. Ideation and Storyboarding – Ideation and Storyboarding tools and techniques

3. Deriving Goals from Ideas – Identify Business goals through prioritization techniques

4. Future Scenarios and Moments of Max Impact – Visualize the future state and prioritize the “moments”

5. Prototyping – The goals of prototyping; Designing Prototypes

Post Workshop Engagement – Applying the learnings in a real-world scenario

To further reinforce and implement their learning’s, participants work on a real-world business problem under the mentorship of a QGLUE Designer in Residence.

This will be made possible via Skype/Conference calls and regular follow-ups, in a period of 4-6 weeks post the workshop.

For More Visit us : https://www.q-glue.com/

Call us on : 011-47776666 ; 1800-3000-9111