Data Analytics webinar with Ed Marsh
Event Information
Description
Join us for the Data Analytics webinar with Ed Marsh.
10:30 am Pacific / 11:30 am Mountain / 12:30 pm Central / 1:30 pm Eastern
Thursday, March 15, 2018
About the webinar
We're all looking for ways to improve the customer experience. A simple place to start is to use the various forms of data already generated by your content to guide your strategy and architecture. In this session, we’ll look at various sources of data - including your own Web server, Twitter, Facebook, Google analytics, and more - and see how they can improve your documentation and content strategy. We’ll also see how using support tickets can help you better tune-in to your users and create better content.
We will be recording the webinar, so feel free to enjoy the presentation knowing that you can see the recording at a later date.
Intended Audience
The content will be introductory (e.g., > “101 level”) and will also be valuable to practitioner level attendees.
About the Speaker: Ed Marsh
Ed Marsh has always been curious about technology. As a kid, he was the one who pushed buttons to see what happened. This led to some scolding, and an award-winning career as a technical writer and eLearning developer. Ed has learned the importance of breaking down silos, managing risk, and governance while working for a major financial firm in Jersey City, NJ.
In 2015, Ed created the Content Content podcast (http://edmarsh.com/podcast), interviewing technical communicators, content strategists, and other content professionals. He is experienced in, and passionate about, information architecture and content strategy. He is also the host of the LavaCon content strategy conference podcast (http://lavacon.org/blog).
Organizer Instructional Design & Learning CoP
Organizer of Data Analytics webinar with Ed Marsh
Formed in 2000, our mission is to help STC members identify and develop knowledge and practical skills for designing, developing, and implementing technical instruction in electronic and traditional classroom settings. The SIG strives to promote sound design practices, provide information, and educate about instructional theory and research.
The primary goals of the IDL SIG are to:
- Build the instructional design skills of members at all experience levels, leveraging the knowledge of experienced members to deliver formal and informal guidance to the community of practice.
- Build the IDL SIG through a proactive combination of activities that includes member recognition, internal and external partnerships, and awareness activities.
- Provide a form and mechanism for the free exchange of knowledge, ideas, and skills.
Mission
Our mission is to help STC members identify and develop knowledge and practical skills for designing, developing, and implementing technical instruction in electronic and traditional classroom settings. The SIG strives to promote sound design practices and provide information and education about instructional theory and research.
