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Customers: Developing a USP for your business

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2425 Westport Drive

Norman, OK 73069

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Why should I buy from you?

Customers judge the value of your offer, then compare it to your competitors’. If there are no meaningful differences, they base their buying decisions on price. Price competition drives prices lower and lower until only the most efficient business survives, and that’s not you! (Think Walmart, Home Depot and Amazon.) To succeed as a small business, you must provide reasons, other than price, to buy from you.

Do you feel the need match or beat your competitors' prices?

Do you know who your target market is?

Do you know what your customers really want?

If your first response to competition is to lower your price, you are working too hard for too little. Come to this FREE one hour workshop and learn how to NEVER AGAIN COMPETE ON PRICE.

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2425 Westport Drive

Norman, OK 73069

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