Creating Connection on Social Media (By Leading with Value)
Permission to Stop Chasing the Algorithm and Start Building Real Connections
The Experience:
This workshop is for business owners, founders, professionals, and creative entrepreneurs who know the power of social media, but aren’t seeing real results for their business. Instead of pushing for virality, we’ll teach you how to consistently show up with content that builds trust, sparks loyalty, and creates an emotional connection with the right audience.
In this workshop, you'll learn:
- Why emotional connection is the key to long-term brand growth (and how to create it)
- The four reasons people actually go on social media — and how to meet them where they are
- How to define and truly understand your target audience
- What it really means to provide “value” in your content (without sounding like everyone else)
- The difference between performance marketing and brand building — and why both matter
PLUS, we’ll even have time for you to plan out some of your July content!
This workshop is for you if:
- You’re ready to stop shouting into the void and start speaking directly to the people who matter
- You’ve been stuck on what to post, and/or worse, posting with no results
- You believe in connection over clout
- You want an approach to social media that actually feels like you
What to expect:
✔️ Interactive, engaging teaching
✔️ Breakout exercises and worksheets to make real progress in the room
✔️ Actionable strategies that work even if you hate social media
✔️ A community of values-driven business owners like you
Why Our Events Are Different
The Atrium's workshops provide both theory and immediate application. This isn't just about learning concepts—you'll leave with concrete plans and content strategies that you can implement right away, plus connections with other values-driven entrepreneurs.
Details
Date: Wednesday, June 4th
Time: 4:30-6:30 pm
Location: Two Three Social, 90 Bridge St, Westbrook
Price: $45 non-member/Free for Atrium members
Perfect for: Business owners, founders, and creative entrepreneurs who:
- Are stuck on what to post, or seeing no results
- Value connection over clout
- Want an authentic social media approach
Includes: Worksheets, guided planning time, and July content calendar development
Spaces are limited to ensure quality experience. Reserve your spot today.
