Topic:

Creating an Exceptional User Experience, the Agile Way

Speaker:

Sean Van Tyne, Author, Easy to Use 2.0

Summary:

How do you keep your user experience state-of-the-art and a joy for the customer without killing your team and budget? Go Agile. UX Agile workshop is a two-hour intensive, hands-on experience for lean and agile product managers, designers, and developers who want to learn how to use Agile techniques to constantly evolve their UX. With just-in-time processes, you will deliver the optimal experience to customers while meeting business objectives and driving long-term, sustainable revenue growth.

We will discuss:

• The full scope of “User Experience (UX)” – more than just UI, usability, or design
• What state of maturity you and your customers are in today’s Experience Economy – and what you need to do next
• How to effectively use rapid prototyping to test market assumptions and validate with customer feedback
• How Roles, Goals, and Scenarios break down into Activities, Tasks, Actions

Based on the book Easy to Use 2.0: User Experience in Agile Development for Enterprise Software

About the Speaker:

International speaker, bestselling author, and advisor, Sean Van Tyne helps organizations with their strategy, operations, and processes to deliver innovative solutions to increase customer loyalty and sustainable long-term revenue. Sean is the author of Easy to Use 2.0: User Experience Design in Agile Development for Enterprise Software, co-author of The Customer Experience Revolution: How Companies Like Apple, Amazon, and Starbucks Have Changed Business Forever, a contributing author for The Guide to the Product Management and Marketing Body of Knowledge (the ProdBOK® Guide), and founder of the Van Tyne Group. His website is seanvantyne.com He can be reached online via Twitter @sean_van_tyne and LinkedIn https://www.linkedin.com/in/seanvantyne

Agenda:

• 9:15am - Networking
• 9:30am - Workshop
• 12noon - Wrap-up

Cancellation Policy:

There are no cancellations, transfers, or refunds allowed.