Closing the CEO–CMO Gap: Bridging Strategy and Execution with Data and AI

The disconnect between CEOs and CMOs has never been more critical. While CEOs demand measurable ROI, CMOs often struggle with attribution, fragmented data, and operational silos.

Key Discussion Areas:

• The roots of the CEO–CMO trust deficit in today’s market
• Closing the strategy–execution gap with data and accountability
• AI-powered marketing operations and the rise of agentic AI
• Platform acceleration, collaboration, and human–AI balance
• Practical actions CMOs can take to realign with CEOs