Building Trust Through Empathy: Marketing That Moves Communities to Action

Building Trust Through Empathy: Marketing That Moves Communities to Action

Join Michelle from SBE Media for a specialized session on how empathetic leadership and strategic communication can transform your organization's impact in the communities you serve.

Designed specifically for nonprofits, medical firms, community health organizations, and state and local government health programs, this webinar addresses the unique challenges of reaching diverse populations while navigating tight budgets, regulatory requirements, and public trust.

Michelle will guide you through proven frameworks for crafting messaging that resonates with vulnerable and underserved communities, building stakeholder buy-in, and translating complex health information into accessible, action-oriented communications. You'll discover how empathy-driven marketing goes beyond awareness campaigns to create meaningful behavior change, improve health outcomes, and strengthen community partnerships.

What You'll Learn:

• How to build trust with diverse communities through empathetic messaging
• Leadership communication strategies for public health initiatives and government programs
• Techniques for translating clinical information into community-accessible content
• Best practices for multi-stakeholder collaboration between healthcare, nonprofits, and municipalities
• Real-world case studies from successful community health campaigns

Perfect for Growth Labs members working at the intersection of public health, nonprofit services, and community impact.

Presented by: Michelle, SBE Media (sbemediaco.com)
Hosted by: Growth Labs