Automating Marketing Flows to Drive Customer Acquisition

Students will learn how social media posts, landing pages, email lists, and automated messages work together like a smooth assembly line.

Key learning objectives:

1. By understanding these connections, students will see how businesses stay organized and grow online, even when the owner is busy with real life.
2. By the end of this workshop, students will be able to describe the steps of a digital marketing system, identify at least three automation tools (Social Media Post Scheduler, Auto-Reply / Chat Assistant, Email Reminder / Follow-Up Tool), create a simple customer journey flowchart, and demonstrate how a reusable message or automated task can save time in a business.