Augmented Reality (AR) Experiences in Museums: Designing for Immersion

Augmented reality can transform how we experience and learn about art history. When designed with thought and intention, it can foster rich and meaningful engagements with art, improve the visitor experience, and increase knowledge retention.

In this session, attendees will learn about the opportunities and challenges of designing AR experiences for museums. Lisa Lokshina will share valuable UX insights gathered while designing location-based AR experiences for world-renowned art institutions and discuss what it means to design active visitor engagements using immersive technology.

The session will showcase its findings through a series of compelling case studies, including “A Victorious Athlete in Augmented Reality,” a location-based AR app that reveals the long-lost history of one of the Getty Villa’s most-prized statues from antiquity. Attendees will gain a deeper understanding of the potential of AR, practical knowledge of crafting immersive location-based experiences, and strategies for designing educational and compelling visitor engagements.

Networking

UXRS strives to create a community where people can make meaningful connections with others in the UX field. Come for the presentation, stay for the UX networking.

We'll end the night with our usual "happy hour" open forum of questions and answers.

Topic 1

What was your biggest take away from tonight’ topic?

Topic 2

How might technologies like Lisa talked about be used in other industries?

Agenda

• 5:00 p.m. - 5:10 p.m. (Central time, similar to Chicago and Dallas, USA) - Introduction and announcements for UX Research and Strategy
• 5:10 p.m. - 6:10p.m. (Central time) - Presentation + Q&A
• 6:10 p.m. - 7:00 p.m. (Central time) - Networking

Presenter

Lisa Lokshina is the co-founder and Director of User Experience at L3A UX Studio, where she leads the UX design efforts for immersive tech experiences. She works with some of the world’s leading brands and organizations, from creative agencies, Fortune 20/50/100 companies, to small shops and research facilities. She’s designed signature projects for Mattel, Xbox, Estee Lauder Companies, Walmart, Pollock & Krasner House, Netflix, and more.

Her recent work includes XR experiences at world-renowned museums, interactive video narratives, VR simulations for healthcare workers, educational apps for kids with autism, and service design for the medical cannabis community. Lisa's work helps clients impart thought and meaning into their tech initiatives, championing user-focused experiences regardless of novelty or medium.

This event is limited to the first 1,000 who enter the Zoom meeting.

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Host: UX Research and Strategy

UX Research and Strategy is a registered 501c3 group devoted to teaching and exploring topics related to User Experience Research and Strategy. Started by three very talented ladies, Jen Blatz, Lorie Whitaker, and Lauren Singer, who saw the need to address the gap in these topics in the local UX community. The hope for this group is to enrich and complement the UX Design community through knowledge sharing and partnership.

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