If you’re not leveraging content marketing, you’re missing out on a cost-effective way to drive potential customers to your brand. But how do you get started? Let’s talk about it in our next At Home with Overit roundtable!

On the last Thursday of every month, Overit offers an intimate, virtual roundtable for home service business owners, marketers, sales and operations directors, or anyone involved in management who wants to help drive change and improve your business.

For July’s At Home with Overit roundtable discussion, let’s talk about the power of content marketing. We’ll also touch on the value of traditional advertising and public relations for building your brand and attracting and retaining customers.

Our special guest for this discussion is Senior Content Strategist Devin Dinsmore. Devin helps craft compelling and memorable brands by combining voice, visuals, and sound to create a cohesive, unified brand. Come with your brand and content questions!

Meet the team:

Dan Dinsmore is the founder and CEO of the data-driven creative agency Overit. For the past 30 years, Dan has been the driving force behind the firm’s use of cutting-edge theory, technology, and trends. Under Dan’s leadership, Overit has won hundreds of awards and created some of the most innovative and impactful brand campaigns. Dan has enjoyed growing small and medium-sized home services businesses across the country, helping them earn millions in new revenue each year. He deploys a hands-on approach and is heavily involved in strategy ideation and execution for Overit’s clientele, making sure every client is set up for success.

Alex Tancredi is Overit’s Senior Business Development Associate and Production Coordinator who acts as a bridge between clients and the Overit team to ensure work is done on time, on budget, and on strategy. Alex sees himself as a resource and trusted advisor for anyone who has marketing questions, needs, or hardships they need help overcoming.

Devin Dinsmore has worked in content and digital marketing roles at Overit for the last four years, with skills in content development, brand strategy, social media marketing, and SEO. In that role, he has helped clients with brand consistency, multimedia asset development, integration onto new social platforms, content and technical SEO, and strategic planning.

About Overit:

Overit is a strategy-first, data-driven creative agency with a passion for understanding consumer behavior and a history of pushing technology and creative execution. Learn more about overit.com.

At Home with Overit: Creating Content That Converts