As attorneys refocus on business development heading into year-end, administrators have the opportunity to channel that momentum into measurable results.
Join Jocelyn Brumbaugh and Lilly McAveeney of Builden Partners for an insight-packed session on how administrators can move beyond one-off marketing efforts to build a strategic, sustained approach to driving revenue. The presentation will cover best practices for strengthening your firm’s digital presence, a simple model for leveraging the good work already happening across the firm and tips for maximizing conference spend and engagement through the end of 2025.
You’ll walk away with practical ideas you can apply immediately, then unwind and connect with peers during a post-session happy hour.
Learning Objectives:
1) Best practices for attorney LinkedIn profiles
2) Implementing a 5-step process to raise the firm’s profile
3) Tips for negotiating and maximizing conference sponsorships
4) Checklists for maximizing conference ROI
*This event is exclusive to ALA Chicago members.
