Big Data. AI. Personalization. These topics seem to always be the ones clogging up your inbox, social feeds, and conversations at work. However, for most marketers, these solutions are too far down the road to realistically activate them anytime soon. Instead, marketers should focus on the more immediate fundamentals of data integration, automation, and activation to drive revenue.

Attendees will gain insight into:

• How to uncover data sources
• Running an effective data mapping session
• Centralizing data to deliver relevant marketing experiences
• Leveraging data to drive revenue

The event will be held at the new BlueSky headquarters in downtown Noblesville from 5-7 pm with plenty of time for networking and socializing. Light appetizers and beer will be provided.

About BlueSky Digital:

BlueSky Digital is a full-service agency providing clients with proven right sized, real world creative and marketing services. With expertise and experience rooted in technology and marketing we work closely with both B2B and B2C clients to craft and deliver strategies that drive results. BlueSky Digital is a division of BlueSky Technology Partners, a leading eCommerce consultancy.