A Journey into 'Better-for-You' Food

A Journey into 'Better-for-You' Food

Immerse yourself in thought-provoking discussions and explore groundbreaking solutions to generate 'better-for-you' food options.

By Plug and Play Italy

Date and time

Wednesday, April 10 · 3 - 7pm CEST

Location

Piazza S. Sepolcro, 1

1 Piazza San Sepolcro 20123 Milano Italy

Agenda

3:00 PM - 3:30 PM

Registration


Guests arrive to the Plug and Play office and register themselves.

3:30 PM - 3:50 PM

Opening Remarks & Introduction


Plug and Play provides an overview of the event's objectives, key topics, and agenda, and offers a brief introduction to the Plug and Play services, emphasizing the expertise in the Food & Beverage v...

3:50 PM - 4:10 PM

Innovating the Food Industry: Enhancing Flavor in Low-Sugar Options


Discussion and startup panel focusing on innovative solutions to improve the taste of low-sugar food products.

4:10 PM - 4:30 PM

Elevating Clean Label: Innovative Ingredients for a Healthier Future


Discussion and startup panel highlighting innovative ingredients aimed at promoting healthier food options.

4:30 PM - 5:10 PM

Roundtable


Interactive roundtable among attendees facilitated by Plug and Play, encouraging collaboration and idea exchange.

5:10 PM - 5:15 PM

Closing Remarks


Plug and Play announcements and concluding remarks summarizing key takeaways from the event.

5:15 PM - 7:00 PM

Closing Remarks


Networking session allowing attendees to mingle and connect while enjoying refreshments.

About this event

In a world where the term "wellness" resonates louder than ever, consumers actively seek 'better-for-you' options that go beyond traditional expectations, and food and beverage manufacturers find themselves navigating a landscape that demands more than simple

reductions in fat, salt, and sugar.

Are food manufacturers genuinely addressing these consumer needs, providing affordable 'clean label branded' products to instill a sense of well-being, or is there a more pervasive pattern of deception at play?

Join us for a series of thought-provoking panels and startup pitches, where we unveil the secrets behind ingredients that promote health and wellness, and explore how cutting-edge technologies, such as AI, can meet the evolving needs of consumers.

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