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Tony Perzow

A former negotiation trainer at the Karrass Organization and Vice President of negotiation training at Strategic Pricing Associates, Tony’s mission is to help others be insanely successful. His highly engaging workshops shatter the myths and misconceptions that prevent most companies and individuals from negotiating effectively. He blends the 30,000-foot view with in-the-trenches experience and practical tools to create immediate and lasting change. Your attendee will never think about leaving money on the table the same way again. And they will leave with concrete actions, ideas, and techniques they can use to negotiate bigger and more profitable outcomes.

A polished and engaging presenter, Tony has trained top executives from many of the leading Fortune 500 companies. His upcoming book, You Suck at Negotiating – But You Don’t Have to with a Mindful Negotiation Practice goes beyond the theory of negotiating by providing practical, action-oriented information. Before his career as a negotiation trainer, Tony was a top sales performer, procurement specialist and entrepreneur. He’s been a buyer and seller of some of the world’s largest closeouts, negotiating with such companies as Walmart, Amazon, and Costco. He’s also been a successful restaurateur, real-estate developer, and award-winning film producer.

Most speakers strive for applause. Tony aims for getting you the results you need to win at the game of negotiation. He will help you get clear on winning, figure out how to get there, and get it done! 

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