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Tim Henthorn researches marketing technologies that enable marketing professionals to deliver business results. He built his career as an executive managing businesses and products with specific expertise in innovating, building, evaluating and implementing both information services and software solutions.

He has worked for and consulted at multiple hospitality and technology companies such as TravelClick, TIG Global, Hyatt Hotels Corporation and Posadas. His responsibilities encompassed building and identifying new marketing technologies that could be applied to the hospitality industry for the purposes of increasing brand awareness, measuring performance and generating revenue. Most recently, Tim was a consultant at STA Group as a Certified Business Architect (CBA®).

Tim received his Bachelor of Science degree in Mechanical Engineering from Southern Methodist University and an MBA from Northwestern University’s Kellogg School of Management.

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