SEGD exists to Educate, Connect, and Inspire the global, multidisciplinary community of professionals creating experiences that connect people to place. SEGD aspires to:• Promote public awareness of our community and its role in shaping experience.• Nurture demand for design excellence within the built environment.• Serve as a source of education and inspiration for our community.• Continue to define and refine our standards of practice.• Foster relevant, well informed research to enhance our knowledge base. • Sponsor peer recognition programs that inspire excellence. • Promote collaboration across multiple design disciplines. • Strengthen ties with educational programs that provide the academic underpinnings of our field.